Giant Inflatable: Kia Hamster Mascot
Updated: May 23
Some mascots become entire marketing campaigns although they do not start off as a lead mascot. This hamster was a character in a commercial but it became a huge part of the KIA identity for some years and to great success at that.
Our team was tasked with being able to recreate a 3D version of the hamster holding a KIA logo. A giant custom item like this take a little more work than usual because we have to find textures, logos, colors and then create a surface model that will actually look good when it is manufactured into an inflatable. We have seen a few iterations of it and they look a bit square or 128-bit in nature without a proper contour on the curved areas. Quite frankly, we think ours is the best looking version of it.
This particular hamster was a 20 foot tall custom character. We are able to manufacture inflatable characters of all shapes and sizes and we have a couple for you to look at.