Air dancers are usually seen with simple, repetitive designs, but what if you could make them truly stand out with a custom look that represents your brand?
In this blog, we’ll take a look at the custom air dancers we created for Progressive Insurance. These fun and eye-catching inflatables were designed to bring their unique branding to life at events, helping them get noticed in a fresh way.
We’ll break down the design process, explore how these custom inflatables can make an impact at events, and how they can take your brand visibility to the next level.
What Are Inflatable Air Dancers?
Inflatable air dancers, also known as sky dancers or fly guys, are tall, flexible inflatables powered by continuous air blowers. The air creates dynamic, flowing movements that capture attention through their exaggerated, wave-like motions. Their unique movement and bright colors make them instantly noticeable in any environment.
Fly guys are widely used for outdoor promotions, such as grand openings, sales events, festivals, or any occasion that requires high visibility. They’re often placed in front of stores, at trade shows, or on busy streets to draw in foot traffic and grab the attention of passing cars.
Customization:
One of the most exciting aspects is the level of customization they offer. While traditional sky dancers often come in basic, solid colors or with minimal branding, custom inflatable air dancers can be tailored to fit a company’s specific branding and promotional needs.
Custom designs can include:
Branded Logos: Companies can feature their logos prominently, ensuring the air dancer aligns with their branding.
Unique Shapes: Rather than just a simple tube, they can be made to replicate mascots, or characters, like the ones we created for Progressive Insurance.
Vibrant Colors: You can choose colors that match your brand’s palette, making your air dancer stand out even more in a crowded setting.
Text and Messaging: Custom fly guys can be printed with promotional messages, slogans, or special offers, giving businesses even more visibility.
Size Options: They can be scaled to different heights depending on the event space or promotional needs, offering flexibility in how they’re displayed.
The Concept and Design Process
Progressive Insurance came to us with the idea of creating custom fly guys featuring their brand characters, such as Jamie. The goal was to develop inflatables that would attract attention at events while remaining true to Progressive's branding and character design.
Design Details
Our team worked to accurately recreate the characters with the right colors, outfits, and branding elements. Special attention was given to the overall shape of the fly guys. Since fly guys rely on constant airflow to "dance," we had to ensure the design allowed for fluid movement. This meant carefully shaping the figures to optimize the way they would sway and move, maintaining their visibility and energy.
3D Rendering and Approval
Before moving forward with production, we created 3D renderings of the sky dancers to ensure the design met Progressive’s expectations. These renderings helped confirm that every detail—from the character's look to how the inflatable would behave when in motion—was accurate. Once approved, we moved on to production.
Material Selection
To make sure they performed smoothly, we used flexible but durable materials that would allow for maximum movement without sacrificing durability. The chosen material was lightweight enough to let the sky dancers sway freely while being strong enough to withstand outdoor use.
Benefits of Sky Dancers
Customization for Any Brand
One of the biggest advantages, as mentioned before, is their ability to be tailored specifically for your brand. Whether you need a design based on your mascot, logo, or even a character from your advertising campaign, they can be customized to match your brand’s colors, message, and style. This makes them a powerful and creative way to grab attention while staying on brand.
Cost-Effective Marketing Tool
Custom air dancers are not only eye-catching but also a budget-friendly option for boosting visibility. Compared to our giant inflatables, fly guys provide a cost-effective solution that can be reused at multiple events or store locations, making them a smart investment for both short-term promotions and long-term brand recognition.
Versatility
Air dancers are highly versatile and can be used across a variety of events and settings. From product launches and store openings to festivals and grand openings, they bring energy and movement to any space. Their easy setup and transportability make them perfect for businesses looking to create a lively atmosphere, whether indoors or outdoors.
Ready to take your brand’s visibility to the next level? Custom inflatable air dancers are an effective and affordable way to create buzz at your next event. Whether you want a mascot, logo, or unique design, we can help bring your vision to life. Contact us today to learn more about customizing fly guys for your brand and stand out at your next event!
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